single of the week

Kelly Clarkson - Love So Soft

 

album picks

Niall Horan Shows Us A Different Side Of Him In 'Flicker'
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Album Review: Our Top 3 Tracks From BTS' EP 'Love Yourself: Her'
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Album Review: 5 Must-Hear Tracks From Paramore’s Latest Record, ‘After Laughter’
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more album picks

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World Bloggers And Social Media Awards
SBA 2014
SBA 2013
SBA 2012

 

 

 

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Letazia

Statement or Shade?

MTV's annual Video Music Awards is always known for its over-the-top flavour to reflect the culture of music videos in today's time and age.

From the unconventional red carpet outfits to the iconic on-stage performances, every single VMA has gone down in the history books as the award show to remember.

This year's VMAs was no different especially for multi-platinum selling girl group Fifth Harmony and their mash-up performance of Angel and Down.

In the beginning of their performance, it was clear to the audience that there were five silhouettes on stage. But soon after the beat kicked in, the middle astronaut jumped backwards and fell off the stage as the remaining members of Fifth Harmony continued with the performance. As a result, many have attributed the stunt as the girl group throwing shade to former band member Camila Cabello.

However, Fifth Harmony's Ally Brooke made it clear on Good Morning America the next day saying, "We get asked all the time if we are getting a fifth member. We wanted to show the world in an artistic way that, hey, the four of us are Fifth Harmony, and we're stronger and better than we've ever been."

Many supportive fans also wanted to point out the fact that the fifth astronaut was not thrown off the stage by the girls, symbolising that Cabello willingly left the group to pursue her solo career.

 

Photo Credit: 29Secrets

Why? Cause she's dead.

Taylor Swift strategically premiered the music video for Look What You Made Me Do at this year's VMAs soon after the single's release on Friday.

After what seemed like an endless stream of negative reactions from the Internet about the "worst Taylor song" and the "annoyingly catchy tune", this music video could possibly be the saviour of the pop star's reputation.

The visual representation features various new dark-edged Taylors as well as a mountain of recreated old Taylors donned in different iconic outfits who pathetically struggle to reach the top.

As the queen of symbolism, there's just too much to digest in this one video. So we have dissected the video into 10 times that Taylor Swift embraced what everyone and the media has said about her.

 

1. "Taylor is a snake."

 

2. "Taylor is money hungry so she takes her songs off all streaming platforms."

 

3. "Taylor's squad has become a cult of supermodels and famous people."

 

4. "Taylor has a long list of ex-lovers."

 

5. "Taylor's relationship with Tom Hiddleston is a pathetic PR stunt because of that 'I Heart TS' tank he wore."

 

6. "Taylor acts surprised whenever she wins an award."

 

7. "Taylor is so fake."

 

8. "Taylor is always playing the victim card."

 

9. "I made that b**** famous."

 

10. "Taylor always unnecessarily brings up the VMA incident with Kanye West."

***

 


Photo Credit: E! Online, @dailyswiftgifs, @taylorswiftdaily, @reputatioon & @reputatiovn on Tumblr

We are so ready for DL6!!!

After a much-needed break away from the music scene, Demi Lovato is finally back and attacking the charts with some killer new tunes.

The pop princess announced her "comeback" in the best way possible with her feature on Cheat Codes' No Promises and the first single, Sorry Not Sorry, from her sixth studio album.

In anticipation of her next LP, we have decided to occupy our restless selves by gathering some facts about the body of work as the wait is slightly unbearable.

So here are 5 facts that Lovato has revealed about her upcoming studio album. 

 

1. The album will consist of more soulful and r&b tones.

 

2. There are currently no collaborations on the album but Demi is hoping to do something with Halsey.

 

3. Demi is nervous about a particular song in the album as she is afraid that the fans will read too much into it lyrically.

 

4. According to Demi, the release date for the album is "VERY SOON".

 

5. Demi will be touring the album sometime next year!

***

Photo Credits: CelebMafia, Rebloggy, PopSugar, GirlsLife, Teen & AceShowBiz

100 million views, but did you notice the subtleties?

Dua Lipa released her music video for New Rules just over a month ago and the MV recently hit over 100 million views on YouTube.

The music video did so well not just because of its catchy tune but its unconventional storytelling style really appealed and resonated with a big percentage of the young singer's audience.

The empowering female anthem is accompanied by the portrayal of a group of friends helping Dua get over a recent breakup. And in return, the 22-year-old singer was able to likewise with her new found confidence.

If you were part of the group of people who contributed to most of the 100 million views, you would have noticed that a lot of symbolism was present which made everything that much cooler.

Flamingos were the reflection of the women in the music video and apparently these pink creatures are used to symbolise femininity and confidence. Some have discovered that the sofa in the living room represents either the toxic relationship or the ex-significant other.

 

Photo Credit: The First Echo

We gonna gif it up!!!

In celebration of Fifth Harmony's self-titled studio album, we have decided to take a closer look at the LP track list because 25 August still seems a little too far away for us to wait for the big reveal of all the tunes.

Although the musical quartet has already dropped Down and Angel, these releases just don't seem to satisfy our eagerness to hear the album in entirety.

Since they have teased us with the titles of the songs, we thought that it would be interesting to predict what these tracks would sound like through the representation of gifs. Here's what we have come up with!

 

1. Down

 

2. He Like That

 

3. Sauced Up

 

4. Make You Mad

 

5. Deliver

 

6. Lonely Night

 

7. Don't Say You Love Me

 

8. Angel

 

9. Messy

 

10. Bridges

***

Photo Credits: Fifth Harmony Facebook, Zetaboards, @5hgifs, @hansensjaureguis, @yeah5h, @afairfight, @ljareguii on Tumblr

Light in a world of darkness.

American Hip Hop recording artist Lecrae recently released the music video for his latest single, I'll Find You, with Tori Kelly.

The music video starts off with a young, bedridden patient fighting for her life in the hospital as her worried parents stay by her side. It continues with the little girl having an out-of-body experience as she goes around to the other wards to give hugs to her fellow friends who are battling against cancer.

As a result of her hopeful disposition, the cancer patients exude a sense of happiness and joy despite their failing bodily conditions. The music video ends with names and ages of real patients wearing t-shirts with the words "We Won't Stop" printed on them followed by a website for viewers to donate and support the wonderful cause of St. Jude Children's Research Hospital.

Lecrae describes this video as "his heartbeat" and a way of him showing his pain and passion for others, reminding them that there is hope present in chaos. Tori Kelly shares the same sentiments and added that she hopes this music video will encourage and bless someone out there.

 

Photo Credit: genius

Pre-Fetus Harmony.

Today, Fifth Harmony is known as a multi-platinum selling girl group with numerous awards and millions of fans all around the world.

Harmonizers who have supported the girls from the very beginning will be able recite the 5H origin story from memory - contestants who auditioned for The X Factor as solo artists were eliminated but brought back before the judges to form the girl group that we all know and love today.

Although many fans are very knowledgeable and well-versed about all things in the 5H world, it seems like not everyone has actually heard their singing chops before their first audition on The X Factor. So let's take a look, shall we?

 

Dinah Jane


Lauren Jauregui


Normani Kordei


Ally Brooke

***

Photo Credit: gigwise

The answer is simple - change.

The ladies of Fifth Harmony recently attended the iGo.Live social media launch party at the Beverly Wilshire Hotel and had a little chat with Entertainment Tonight about everything that has been going on lately in the 5H world.

Ally Brooke started the interview by saying that the group has been the happiest that they have ever been and that there are so many exciting things happening for the group.

When asked about their upcoming album, Lauren Jauregui revealed that it has been the most authentic sound that the girls have ever made to which Normani Kordei chimed in to say that the body of work really just shows the growth that they had. Dinah Jane acknowledged that this project is very special to the band because they fought very hard to be more creatively involved in the writing process this time round.

Fifth Harmony admitted that they went through a phase where they were treated like robots but they have been very grateful that their current management remembers that they are humans and schedules them according to that very fact.

 

Photo Credit: Just Jared Jr.

Theories, theories, theories.

After teasing her fans with snapshots and an unconventional audio lip visual, Selena Gomez finally released the official music video for her latest single Fetish.

Just like her music video for Bad Liar, the symbolism present in Fetish isn't easily understood after the first watch. And even after analysing it several times over, there is still a possibility that some people might not attain that lightbulb moment.

As a result, many questions from confused viewers seeking for clarity and understanding flooded the comments section. Thankfully, some intelligent fans collaborated to point out the significance of the music video.

The theory that the fans came up with states that the storyline isn't just about a crazy girl who eats soap but the music video addresses the problem that we have with appearing seemingly happy in front of everyone but we ultimately tear ourselves down when no one is watching.

It is further elaborated by saying that we tend to believe that we aren't good enough for ourselves but if there is someone who is fascinated by us or loves us, we will stay no matter how awful the relationship is because it somehow gives us worth.

 

Photo Credit: Rap-Up

From Ke$ha to Kesha.

After almost 5 years away from the music scene, Kesha has finally made her triumphant return with her hit Praying. This is the first single from her third studio album, Rainbow, that will be dropping later this year in August.

During her absence from the spotlight, the 30-year-old singer went through many struggles which include the long legal case with her former manager and producer, Dr Luke. He was sued by her for sexual assault and emotional manipulation to which he denied.

The beginning of the Praying music video starts with a monologue by the pop star herself. She revealed the depths of her heart by describing the unbearable pain she was feeling to the point where she wanted to end this life on earth, and all she was hoping for was a sign from above.

Praying takes you on an emotional roller coaster ride, leaving you with constant goosebumps throughout the song as it addresses that the only way to really let go of the painful past and move on is not to wish the worst for your enemies but instead pray good things for those who have hurt you.

 

Photo Credit: Elite Daily